
Montana Is Ready For City Sweats
As a rising destination in wellness, Montana is the perfect setting for your City Sweats franchise.
Open a location in Bozeman, Missoula, Billings, or bring the power of sweat to your community.
The demand is waiting. Who’s ready to meet it?
Why Montana?
Montanans value resilience, wellness, and a connection to nature, which makes health and recovery an essential part of life in Montana. With a strong focus on longevity, natural healing, and performance-based recovery, demand is rising for accessible wellness solutions that align with an active lifestyle.
This makes Montana a powerful market for a City Sweats franchise. From Bozeman to Missoula to Billings, these growing health-conscious communities are striving for innovative, effective wellness experiences that support the body and mind.
City Sweats brings that to life with services like:
Infrared Sauna
Cold Plunge
Red Light Therapy
Lymphatic Drainage Massage
Body Sculpting (Ultrasonic Cavitation)
Fascia Blasting
With your City Sweats location, you’ll be perfectly positioned to serve locals, athletes, and outdoor enthusiasts, all while building your business rooted in recovery and results. The average Montanan spends on average $6,00 a year on wellness, from supplements to spa services and performance therapies.
With Montana’s growing demand for high-quality self-care, now is the perfect time to bring City Sweats to Big Sky Country.
Sources: Global Wellness Institute; McKinsey & Company “Future of Wellness” Report; Statista Consumer Market Outlook 2024. The estimate includes average U.S. consumer spending on wellness categories such as fitness, personal care, spa services, supplements, mental wellness, and complementary therapies. The figure is a national average and may vary by region.
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Wellness Driven Culture
Driven by the outdoors, residents are health-conscious and fitness-focused.
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Underserved Markets
With quickly growing cities, there is a demand for wellness with little competition.
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Rapidly Growing Regions
With more residents and less competition, it’s the perfect first mover advantage.
We’ve Got Your Back
Bring City Sweats to Montana and gain access to the full support of a trusted, proven wellness brand:
Comprehensive onboarding & constant training
From policies and procedures to daily operations, our team equips you with everything you need to launch your location confidently.Professional site selection & design support
We help you secure a high-visibility location in one of Montana’s expanding cities and design a location that not only reflects the City Sweats brand but also blends with the rustic-modern style Montanans appreciate.Digital marketing & SEO support
From Google to community-specific campaigns, we help you get seen by Montanans who prioritize wellness, recovery, and self-care.Consistent one-on-one coaching
With support from our franchise team, you’ll receive tailored mentorship to grow sustainably, however your market evolves.One-of-a-kind booking & sales systems
Our POS and booking systems are built to provide seamless experiences for both clients and staff.Brand-wide promotions & campaigns
Tap into our powerful marketing campaigns that boost visibility while building on the strength of our nationwide brand.Team building & hiring tools
We supply everything you need from hiring templates to onboarding resources, helping you build a tight-knit, mission-driven team.Continual learning & service innovation
Stay ahead of industry trends and keep your offerings fresh with ongoing training and access to new services.Established brand trust & community visibility
With more than a decade of proven results, City Sweats gives you the instant credibility and community appeal that Montanans value.
Bozeman
With a booming population and a passion for wellness, Bozeman is a hot spot for new self-care options.
Missoula
A thriving college town with a focus on wellness, Missoula attracts athletes, locals, and nature lovers.
Billings
As Montana’s largest city, Billings is the economic and health care hub of the state.