New Mexico Is Ready For City Sweats

Wellness is heating up in Albuquerque, Santa Fe, and Las Cruces!

Open your City Sweats in a growing New Mexico city or bring the power of sweat to your community.

Are you ready to grow with us?

Private infrared sauna relaxation rooms at City Sweats in New Mexico, designed for comfort, detox, and wellness.

Why New Mexico?

New Mexico is on the rise! With rapidly growing populations, a vibrant economy, and a rising demand for self-care and wellness, people are migrating to cities like Albuquerque, Santa Fe, Taos, and Las Cruces to recover, recharge, and be well.

This makes New Mexico an ideal market for the City Sweats franchise.

With services like:

  • Infrared Sauna

  • Cold Plunge

  • Red Light Therapy

  • Lymphatic Drainage Massage

  • Body Sculpting (Ultrasonic Cavitation)

  • Fascia Blasting

City Sweats delivers quality wellness experiences, recovery with results, and an exceptional customer experience that supports busy lifestyles, health-conscious individuals, and visitors seeking moments of relaxation.

New Mexicans are investing more than ever in their wellness—from boutique fitness, spa treatments, supplements, and recovery modalities. With your City Sweats spa, you’ll be positioned to meet this growing demand while building a thriving business centered on health, wellness, and genuine connection.

Now is the perfet time to bring City Sweats to New Mexico.

Sources: Global Wellness Institute; McKinsey & Company “Future of Wellness” Report; Statista Consumer Market Outlook 2024. The estimate includes average U.S. consumer spending on wellness categories such as fitness, personal care, spa services, supplements, mental wellness, and complementary therapies. The figure is a national average and may vary by region.

  • Woman doing a deep wellness stretch inside an infrared sauna at City Sweats, showcasing signature services for New Mexico franchise locations.

    Health Focused Population

    New Mexico is seeing a growing demand for natural, non-invasive therapies.

  • Man experiencing the benefits of cold plunge therapy at City Sweats, a highlight service for New Mexico wellness franchise owners.

    Year Round Demand

    Communities are popular for both summer heat recovery and winter sports recovery.

  • Couple enjoying a relaxing wellness experience in the City Sweats infrared sauna hallway, ideal for New Mexico franchise opportunities.

    Growing Markets

    Albuquerque, Santa Fe, and Las Cruces are showing strong wellness spending.

We’ve Got Your Back

City Sweats team celebrating a wellness franchise grand opening with a ribbon-cutting ceremony, marking the launch of a new location.

Bring City Sweats to New Mexico and be a part of the rapidly expanding wellness market with a trusted franchise model.

Thorough onboarding & hands-on training
We will guide you through everything from daily operations and brand standards to creating our signature client experience, so you start strong, confident, and aligned with our mission.

Expert site selection & location design guidance
Whether it’s Albuquerque, Santa Fe, or Las Cruces, we help you find the ideal location and design a space that’s both functioning for your operations and true to our signature style.

Digital marketing & SEO support
We provide the tools and strategies tailored to your local market to attract and retain loyal clients.

Personalized coaching
Expand your location smartly with customized support from our franchise team. We assist with goal-setting, problem-solving, and building a thriving City Sweats location in your city.

Streamlined booking & POS systems
Our systems keep your operations running smoothly and deliver a seamless experience for your clients.

Brand campaigns & local outreach
Utilize focused brand marketing and local promotions to increase visibility and keep a steady flow of clients coming through your doors.

Team building & culture development
We support you with hiring templates, training manuals, and ongoing guidance to build a quality team that shares your passion and values.

Continuous education & service innovation
Stay ahead in wellness with regular updates, training, and access to new service offerings and business development tools designed for franchisees.

Trusted brand with proven success
With over 10 years in the wellness industry, City Sweats offers credibility and momentum to help your location thrive from day one.

New Mexico’s wellness scene is booming, and so is the demand for accessible self-care. With City Sweats, you’ll be leading the way.

  • albuquerque-wellness-franchise-opportunities.jpg

    Albuquerque

    New Mexico’s largest population with a booming wellness industry

  • Scenic view of Las Cruces, New Mexico, an expanding city with strong interest in wellness, recovery, and self-care businesses.

    Las Cruces

    An expanding city with a strong interest in wellness, recovery and self-care

  • Santa Fe skyline showcasing the city’s reputation for holistic health and wellness tourism.

    Santa Fe

    A community well known for it’s holistic health and wellness tourism

City Sweats New Mexico wellness franchise storefront featuring logo and branding, offering infrared sauna and holistic wellness services.

Ready To Start Your Franchise Journey?